Some say that life is too short, when in fact most of us take too long to begin living it. Many of us have grand travel plans to that infamous place called “someday” — the place we’ll go to enjoy ourselves and try something we have always wanted to try. Of course, not until our obligations and responsibilities are taken care of.

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Early one morning several years ago, I stood in an asphalt parking lot with about 30 guys all over 40 years old, attempting to respond to the commands of a very fit-looking chap who was in charge of warming us up.

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I recently had a moment of clarity in my health club, a large, well-known multipurpose facility that I have belonged to for more than 20 years. It was as simple as this: an employee named Herb came over to say hello and introduce himself. I had seen him do this with other people when he first started working there a month ago, and I was sure that as a personal trainer he was mainly trolling for new clients. But as the days passed, I thought that even if that were the case, he was unique because he was actually talking to the members. He was making people feel special. Where had he been all this time?

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What does it take to look beyond the brick and mortar fitness facility — your primary source of business — and instead focus on the greater needs of the consumer? Who is positioned to truly contribute to creating healthy communities around the United States and possibly the world? Take a look at a new offering [...]

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Healthy employees are productive employees. Corporations across the world are discovering the benefits of a vigorous employee population, including: Improved morale, loyalty, work environment, and ultimately, an organization’s bottom line – actively creating the competitive-edge required for ongoing success. Together we will develop a comprehensive conditioning system & training program that will ask you and/or [...]

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